Poultry Africa 2022 ready for launch

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The 3rd edition is scheduled for October 5-6 in Rwanda, preceded by an executive conference on October 4. Visitor registration is now open.

Poultry Africa started in 2017 as a biennial international B2B trade show and is now in its 3rd edition bringing the concept of Feed to Food to the poultry industry in sub-Saharan Africa. The venue for this premium event will once again be the Kigali Convention Center (KCC), which is one of the largest in the region.
Rwanda, Kigali is a popular MICE destination in the East African region, as highlighted by the introductory video from the “Meet in Remarkable Rwanda” press conference.

The 2022 edition is gaining momentum

“After the shutdown caused by the pandemic, the industry is looking forward to more face-to-face meetings and business meetings. Enthusiasm is clearly visible in the exhibition space booking, which has already sold out to 60% capacity by May 2022,” said Ms Nienke van Soest, Poultry Africa Assistant Project Manager. Some of the exhibitors you will meet at the show are: Agrotech, AgroMex / Champrix, Aviagen, CEVA, Evonik Africa, Hendrix Genetics, Jacobs Global, Marel Poultry, Peruvian Pharmaceutical, Trouw Nutrition Middle East & Africa, Vencomatic Group.

During the press conference, Mr. Peter-Bart Lichtenbeld, Commercial Director of Vencomatic, explained why international companies should jointly enter the sub-Saharan market and how European suppliers can jointly address local challenges. He stressed that being one of the first key players in the livestock markets in sub-Saharan Africa will be a big advantage over the competition. The ultimate goal is to bring knowledge and sustainability to the region and grow together with local farmers.

Following last year’s model, this year the show will also be launched with a Leadership Conference which will be held the day before the show on 4th October 2022 at the KCC – giving Poultry Africa the right start.

The most comprehensive trade show for poultry professionals in sub-Saharan Africa

Africa’s fast-growing market will account for 15% of global poultry market growth and 12% of global egg market growth by 2027.

After a successful 2nd edition in 2019, which cemented Africa’s poultry hold in the region, this international event is back in full swing for the third time. With more than 100 exhibiting companies from Europe, North America, Asia and Africa representing more than 25 countries, this year’s Poultry Africa will be just as big as the last.

The event is truly a sub-Saharan platform with visitors from Rwanda, Nigeria, Uganda, Kenya, Ghana, Ethiopia, Tanzania as well as South Africa, Sudan and other African countries. This year, the exhibition is expected to welcome more than 2,000 visitors, decision-makers and buyers – the main target profiles of the event are nutritionists, veterinarians, farmers and food producers.

Industries that will be highlighted during the show are: Animal Breeding and Hatching, Animal Health, Feed Milling, Feed Additives and Additives, Farming and Animal Housing, Slaughter and Processing, Egg Handling.

Further Plans: Themes and Concepts

Mr. Zhenja Antochin, Senior Project Manager at VNU Europe, explains: “Poultry Africa 2022 will bring a new addition to the event’s usual focus on poultry – horticulture. By providing high-quality content on this topic through dedicated conferences and seminars, we offer our attendees the tools to address current challenges and solutions in horticulture in Africa.” A detailed lineup of these content-driven sessions will be available in the coming weeks on the show’s official website.

Poultry Africa will also focus on increasing local production, reducing dependence on imports. Biosecurity, automation, farm management and cold chain solutions are other recurring themes that will be featured during the exhibition.

Femke Konatey-Dekker, NABC Program Manager, introduced the Kukua Na Kuku Impact Cluster project, which was officially launched on May 26, during today’s press conference. This is a collaboration between Tanzania and the Netherlands to transform Tanzania’s poultry sector using Dutch technologies. The potential of Tanzania’s poultry sector opens up opportunities for investment and Poultry Africa is honored to help facilitate this process by bringing a highly professional event to the region for top suppliers to meet local markets.

Important stakeholders

The show is supported by some of the most important associations and organizations in the industry – Ministry of Agriculture in Rwanda (MINAGRI), Africa Agribusiness Academy, Dutch Poultry Center (DPC), Netherlands-Africa Business Council (NABC), Traide, Poultry Association of Rwanda and the World Association for Science on Poultry (WPSA).

Poultry Africa 2022 will once again prove to be a bridge between African and global players, moving the industry forward by sharing knowledge, showcasing innovation, strengthening partnerships and building new business relationships.

To register as a visitor, please visit the official website www.poultryafricaevent.com. The event benefits from very good accessibility and visa on arrival, making it easy for foreign visitors and exhibitors to enter Rwanda, a country known for its high level of safety and security in the region.

Hours for the Leadership Conference on October 4 will be from 9:00 a.m. to 5:00 p.m. The opening hours of the Poultry Africa exhibition on October 5 and 6 will be from 10:00 a.m. to 5:00 p.m.

See you soon in Kigali, Rwanda at Poultry Africa 2022.

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